How to increase the value of content - AI-based video upscaling
Getting started
In recent years, there has been a significant increase in the trend of remaking or producing sequels to popular movies or TV series from the 1980s and 1990s in Hollywood. These works are about the old days perfumesIt has become a new trend as it succeeds in attracting a new generation of audiences while stimulating. Thanks to this trend, improving the image quality of video content through AI technology has recently become an essential process for many media companies.
The reason for the re-release of classic movies
1. Nostalgia marketing
Classic movies for existing audiences perfumesIt evokes In particular, if a movie from 20 to 30 years ago is re-released, the generation that watched the movie in theaters at the time will think back to the theater and think back to the theater. At the same time, it's an opportunity to introduce past masterpieces to new generations.
For example, movies such as Titanic (Titanic) and Lord of the Rings (Lord of the Rings) are periodically re-released, and they have succeeded in making past fans feel moved again and providing new audiences with opportunities to watch movies in theaters.
2. Special anniversaries and events
Movies are also re-released to commemorate the release date of a classic movie or the anniversary of a specific actor or director. On this special day, film companies revive fans' interest by producing new editions or planning special screenings.
For example, Harry Potter seriesTo celebrate its 20th anniversary, they held various commemorative screenings and succeeded in attracting both existing fans and new generations.
3. Remastering using modern technology
Classic movies are modern Technology advancementsIt is also being re-released as a remastered version with improved image and sound quality. If the resolution and sound quality of films, which were limited in the past, are complemented by the latest technology, viewers can have a better visual and audible experience. When a classic film is screened in theaters, it is not just a re-release; it is a matter of improving technical perfection to meet the eye level of modern audiences.
4. Expanding new markets and platforms
Classic movies are back in the spotlight due to the proliferation of streaming services. Since major streaming platforms such as Netflix and Disney Plus own classic movies or provide remastered versions, movie companies earn theatrical revenue by re-releasing them in theaters while also generating new revenue from streaming services.
Using AI to improve the image quality of classic content
1. AI-based upscaling (UP-SCALING)
The image quality of classic movies is mainly determined by the shooting technology and film resolution of the time. However, using AI technology, low-resolution images upscaleYou can convert to high resolution by doing so. AI is excellent at predicting pixels and restoring image details, and can convert movies shot in 720p or 1080p to 4K or 8K resolution.
Typical technologies for AI-based upscaling are Deep learning (Deep learning) There's an algorithm. This algorithm plays a role in converting low-resolution images more clearly after learning a large number of high-resolution images. This allows classic films to have modern high-quality images and provides a better visual experience in theaters.
2. Noise removal and color restoration
As time goes by, old films noiseIt is easy for the color to occur and fade. AI is a great help in removing this noise and restoring the original color. In the past, film noise was removed by hand, but AI can process it much more precisely and quickly. Deep learning-based noise removal Technology removes unnecessary noise and damage from images, and creates clear images while making use of the original feel.
Also, AI Color restorationIt is also good at It provides viewers with more vivid images through the process of predicting and restoring the original color by AI analyzing old black and white movies or films with faded colors.
3. Frame interpolation (Frame Interpolation)
Movies in the past were mostly shot at 24 frames, but many modern movies use higher frame rates. AI frame interpolationYou can convert a low-frame movie to a high-frame image through. For example, convert a 24 fps movie to 60 fps or 120 fps to provide a smoother, more natural picture. This allows modern audiences to experience more immersive and vibrant images.
Benefits of improving content quality with LETR AI
1. Streamlining the production of high-definition content
LETR AI efficiently uses SR (Super Resolution) for FHD (Full HD) images Upscaling to 4KYou can do it. This is a faster and more economical way to produce high-quality content using existing FHD video content. It is possible to produce high-quality content without expensive 4K shooting equipment or a re-shooting process Reduce production costs and timeYou can do it.
2. Enhancing the value of past content
LETR AI is past content with HD or lower resolution upscalingIt adds new value by doing so. Content created in the past may be difficult to view on modern devices due to low resolution, but LETR AI converts this content to image quality that meets modern standards Distribution and distributionIt makes this possible. This can increase the profitability of past content and maximize the value of content libraries.
3. Optimized compression for high definition content
LETR AI is in the process of creating high definition content Over 30% compression efficiencycan be achieved. The amount of content can be reduced while cognitively maintaining image quality, so when storing or transferring Reduce network costsYou can do it. In particular, compression technology is becoming more important as the production of high-definition content increases.
4. Improved web page loading speed
By reducing the amount of content The loading speed of a web page or appcan be improved. LETR AI helps improve the user experience by optimizing content. In particular, improving loading speed on streaming platforms and websites dealing with large-scale image and video content increases user satisfaction. Decreased churn rateYou can contribute to
5. CDN cost savings
The cost of a content delivery network (CDN) used to distribute content increases in proportion to the amount of traffic and transmitted data. By reducing content capacity through LETR AI, Reduce CDN costsYou can do it, and through this Network management costsYou can manage it efficiently.
6. Securing competitiveness through the introduction of new AI technology
LETR AI introduces the latest new AI technology to provide existing services Increase valuecon Secure competitivenessIt's a tool you can do. By introducing AI technology, automated image quality improvement tasks are possible in the content creation process, and this enables fast and efficient content production. Through the introduction of technology, companies Innovation imageIt is possible to enhance and further provide services differentiated from competitors.
AI upscaling using LETR AI Content creation efficiencyRaise it, The value of past contentRediscovering, with high definition content Viewers' experiencesImproves simultaneously Cost savingset storage efficiencyBy maximizing, it also provides economic benefits in streaming and distribution processes. By introducing new AI technology Strengthen competitivenessAlso, adopting LETR AI to enhance a company's innovative image can be a smart choice.
Editor/Choi Min-woo
